Grounded is a family oriented halal restaurant and cafe on Whitechapel Road, close to Aldgate East. Founders Smail and Jamal first met in Tizi Ouzou, Algeria, before reuniting in London and turning their shared interest in coffee into a roastery in 2014. They opened the Whitechapel restaurant in 2015, combining freshly roasted coffee with homemade brunch.
The restaurant places organic ingredients and trusted suppliers at the centre of its approach. Its hospitality is rooted in Algerian traditions of generosity, family and community, with the aim of making guests feel welcome throughout the day. This identity gives Grounded a personal character that extends beyond its broad breakfast and dinner selection.
Brunch favourites include avocado on toast, buttermilk pancakes, eggs Benedict, granola, French toast and scrambled eggs. These dishes sit alongside coffee prepared from beans connected to the business’s roasting background. The variety works for a quick breakfast as well as a longer meeting or relaxed meal with friends and family.
The offering becomes more substantial later in the day, with choices such as the Grounded Signature Burger, macaroni and cheese, salads and soup of the day. Vegetarian choices are available alongside the halal meat dishes. The combination of brunch, dinner, baking and coffee allows the Whitechapel venue to serve as both a daytime cafe and a casual evening restaurant.
Address: 9 Whitechapel Road, London E1 1DU, United Kingdom
Grounded Menu
GROUND BRUNCH
– SERVED ALL DAY –
BEEF SAUSAGE BREAKFAST
Full English, made of beef sausages, fried organic white-shell-eggs with golden yolk on sourdough bread and served with turkey bacon, hash browns, beans, mushrooms and beef tomato.
VEGGIE BREAKFAST
Organic sourdough bread topped with 2 fried eggs cooked as you like, served with a portion of crushed chilli avocado, mushrooms, beef tomato, beans and sautéed spinach
SMOKED SALMON POACHED EGGS
Decadent poached organic eggs served on a toasted sourdough bread served with a side of crushed chilli avocado, salad garnish, red onions and cherry tomatoes
HOT SCRAMBLED EGGS & TURKEY BACON
Generous portion of scrambled organic eggs and turkey bacon on toasted sourdough bread, with smashed chilli avocado, served with salad garnish and red onions
EGGS FLORENTINE
Poached eggs on a bed of blanched spinach covered with a creamy Hollandaise sauce, served on organic sourdough bread
EGGS BENEDICT
Three succulent pan-fried turkey bacon slices topped with two poached eggs on sourdough bread with Hollandaise sauce
EGGS ROYALE
Smoked salmon & poached golden eggs served on organic sourdough bread slice with a creamy Hollandaise sauce
ORGANIC EGGS ON TOAST
Choose from: SCRAMBLED • POACHED or FRIED organic eggs
SHAKSHUKA
Casserole of stewed roasted mixed peppers with red & white onions, juicy beef tomatoes, a touch of garlic and cracked black peppers, topped with two organic eggs
AVOCADO ON TOAST
Two slices of sourdough toast & crushed chili-avocado
SOUP OF THE DAY
With artisan sourdough bread
GROUNDed GUESTS' FAVOURITES
FRENCH TOAST
Gorgeous portions of French brioche, rubbed in GROUNDED flavoursome sauce-mix with hints of cinnamon, vanilla essence and pan-toasted to perfection. Topped with blanched almonds flakes, strawberry jam and fresh berries. Served with sides of creme fraiche, banana and maple syrup (Jazz-it-up with NUTELLA or FERRERO ROCHER +2.00)
BUTTERMILK PANCAKES
A stack of homemade fluffy pancakes made of a creamy and soft mixed-flours dough, then flavoured with Mauritius’ vanilla essence. Served with side of fresh mixed berries, creme fraiche, diced banana, and side of a portion fruit + maple syrup (Jazz-it-up with NUTELLA or FERRERO ROCHER +2.00)
VEGAN PANCAKES
Three baked generous portions of our vegan pancake-mix, served with banana slices, fresh berries, jam and maple syrup
OMELETTE
Decadent, smooth, silky and tender omelette, drizzled with truffle oil and served on a bed of our homemade sourdough bread and side of mixed salad leaves garnish. CHOOSE 3 TOPPINGS FROM TOMATO • BASIL • SPINACH • MUSHROOM • TURKEY BACON • CRUSHED CHILLI • MOZZARELLA • CHEDDAR • GOAT CHEESE
OMELETTE
Decadent, smooth, silky and tender omelette, drizzled with truffle oil and served on a bed of our homemade sourdough bread and side of mixed salad leaves garnish. CHOOSE 3 TOPPINGS FROM TOMATO • BASIL • SPINACH • MUSHROOM • TURKEY BACON • CRUSHED CHILLI • MOZZARELLA • CHEDDAR • GOAT CHEESE
FRUITS & CEREALS
PORRIDGE
OPTIONS: APPLE & CINNAMON • BANANA & HONEY • BERRIES
GRANOLA
Jumbo oats with almonds, fresh fruits, Greek yogurt & honey
CHIA PUDDING
With almond milk, walnuts, fresh fruits, maple syrup
FRUITS BOWL
Mixed fruits, berries and banana on Greek yogurt & honey
ORGANIC SOURDOUGH TOAST
Side Options : JAM & BUTTER • NUTELLA • PEANUT BUTTER
MAKE YOUR OWN BREAKFAST
1 – CHOOSE YOUR BASE / 2 – ADD EXTRAS (please note that extras are only offered as top-up to a main)
AVOCADO ON SOURDOUGH BREAD
EGGS ON SOURDOUGH BREAD
HOLLANDAISE SAUCE
TURKEY HAM
BEANS
ORGANIC EGG
VEGAN SAUSAGE
HASH BROWN
MUSHROOMS
SPINACH
TOASTED SOURDOUGH
GRILLED TOMATO
HALLOUMI
TURKEY BACON
BEEF SAUSAGE
CRUSHED CHILLI AVOCADO
SMOKED SALMON
STARTERS + SMALL BITES & SIDES
FRIED HALLOUMI
Topped with fresh mint, tahini sauce, balsamic glaze & pomegranate
FRIED CALAMARI
Served with Tartare sauce
CHICKEN WINGS
BUFFALO OR BARBECUE SAUCE
VEGAN CAULIFLOWER WINGS
Served with sauce
HOUSE CHIPS
SWEET POTATO CHIPS
TRUFFLE-MAYO-CHIPS
Drizzled and served with truffle mayonnaise
APPLE SLAW
ROASTED POTATOES
GRILL BAKE
HALF CHICKEN
1/2 chicken oven-baked in own jus, then tenderly grilled and either served with BUFFALO sauce or BBQ sauce on a bed of apple slaw and side chips
SALMON FILLET
Shallow grilled fillet of salmon served with a sweet and sour leek sauce, side salad garnish and roasted potatoes sprinkled with black cracked pepper
FALL-OFF-THE-BONE-BEEF-RIB (12 hours slow-cooked)
Tender and slow cooked rib of beef chunk, served on-the-bone with a side slaw and house chips
BEEF BRISKET (12 hours slow-cooked)
Thick cut beef brisket, diced and slow cooked in beef jus casserole for extra tenderness and served with side salad and organic sourdough bread
AGED RIBEYE STEAK & FRITES
+260gr of premium aged steak, grilled as you like and served with a light garlicky ‘Chimichurri Verde’ sauce made of parsley and oregano and served with house chips
MAC A CHEESE (Starter & Main Portions)
Baked to perfection and served starter or main portion, with a side of mixed salad leaves garnish
SOMETHING SWEET
CHOCOLATE FONDANT
Delightfully warm and served with a scoop of vanilla gelato
CREME BRULEE
Traditional recipe with Mauritius’ vanilla
HANDMADE BURGERS
All our burgers are handmade and served with our house chips
GROUNDED SIGNATURE BURGER
Grilled beef burger with pan-fried mushrooms, creamy blue cheese, caramelised onions, beef tomato slice, baby gem lettuce and our creamy burger sauce
EAST CLASSIC BURGER
Grilled beef burger with melted cheddar cheese, slice of beef tomato, baby gem lettuce, gherkin and GROUNDED creamy house sauce
MATADOR BURGER
Grilled beef burger with Monterey Jack cheese, beef tomato, baby gem lettuce, salsa verde, jalapenos, sour cream and topped with fried beef chorizo
UNCLE BURGER
Grilled beef burger with pan-fried turkey bacon, creamy Monterey Jack cheese, caramelised onions, onion ring, beef tomato, baby gem lettuce and burger sauce
MEXICAN BURGER
Hand pulled beef marinated with our house-mixed-spice, served with a beef tomato slice, baby gem lettuce and mild-spiced jalapenos
JERK CHICKEN BURGER
Hand-pulled chicken marinated in thyme and mixed spices, served with beef tomato, baby gem lettuce, a drizzle of mango coulis and our creamy burger sauce
CHIPOTLE SMOKED CHICKEN BURGER
Shallow grilled chicken breast, served with beef tomato, baby gem lettuce, apple slaw and chipotle sauce
VEGGIE BURGER
Grilled patty of vegetable & grilled haloumi with chipotle sauce, a side rocket salad and served with house chips
VEGAN BURGER
Grilled patty of vegetable, with baby gem lettuce, beef tomato slice, topped with vegan cheese and served with house chips
SALAD BOWLS
MEDITERRANEAN SALAD
Mixed salad leaves with cherry tomatoes, onions, olives, cucumber, and Feta cheese
CHICKEN & AVOCADO SALAD
Mixed salad leaves with sliced avocado, cucumber, cherry tomatoes, topped with pomegranate pulps and grilled sliced of chicken breast
GOAT CHEESE & PISTACHIO SALAD
Mixed salad leaves with cherry tomatoes, sliced cucumber, and topped with a jumbo goat cheese with balsamic glazed and served with organic sourdough bread
ORGANIC RAW SUPER FOOD SMOOTHIES
ACAI 6 BERRIES
Acai Berries, Raspberries, Blueberries, Goji Berries, Cherries, Lime, Banana
MANGO & AVOCADO
Mango, Coconut, Pineapple, Avocado, Lime, Dates, Chia Seeds
GREENS 6 PINEAPPLE
Pineapple, Banana, Avocado, Coconut, Ginger, Lime, Ginger, Spirulina
CACAO 6 HAZELNUT
Cacao Powder, Cocoa Nibs, Maca Powder, Almonds, Dates, Banana, Hemp Protein Powder, Cinnamon
FRESHLY SQUEEZED JUICES
ORANGE
Freshly squeezed, served with or without ice
APPLE
Freshly pressed, served with or without ice
CARROT
Freshly crushed, served with or without ice
MIXED JUICE
Mix any of the above juice in any combination you like
ADD GINGER TO ANY OF THE ABOVE
This packs a fiery punch. Can be added to any of the above single or mixed juice. Ginger has an active immunity* and a dash gives it to you raw. Pressed from fresh ginger root for when life calls for a caffeine-free kick. *Vitamin C contributes to the reduction of tiredness and fatigue, and the normal function of the immune system
SOFT BEVERAGES
COKE
DIET COKE
FANTA
SPRITE
KOMBUCHA ORIGINAL
KOMBUCHA GINGER & LEMON
ORGANIC GINGER BEER
ORGANIC PRESSE ELDERFLOWER
ORGANIC LEMONADE
RASPBERRY LEMONADE
SMALL MINERAL WATER (STILL OR SPARKLING)
LARGE MINERAL WATER (STILL OR SPARKLING)
SPECIALTY COFFEE FROM GC CAMDEN
Coffee beans are freshly roasted by Camden Coffee Roasters in Camden